LiveTrue Wellness

Legal

Privacy Policy

Effective date:

LiveTrue Wellness, LLC ("LiveTrue Wellness," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit livetruewellness.com, subscribe to our emails, schedule a consultation, purchase a product or service, participate in coaching, or otherwise interact with us.

By using our website or providing information to us, you acknowledge the practices described in this policy.

1. Information We Collect

Depending on how you interact with LiveTrue Wellness, we may collect:

Contact and account information

  • Name
  • Email address
  • Telephone number
  • Mailing or billing address
  • Account or login information

Transaction information

  • Products or services purchased
  • Order and payment status
  • Billing and shipping details
  • Purchase history

Payments may be processed by third-party payment providers. LiveTrue Wellness generally does not directly store complete credit-card numbers.

Health and wellness information

When you inquire about or participate in coaching, you may voluntarily provide information about your:

  • Health and wellness goals
  • Nutrition and activity habits
  • Medical history or health conditions
  • Medications or supplements
  • Lifestyle, symptoms, preferences, or concerns
  • Progress during a coaching relationship

Please do not submit emergency information through the website or email. LiveTrue Wellness is not an emergency medical service.

Marketing and communication information

  • Email-subscription preferences
  • Responses to forms, surveys, or questionnaires
  • Communications with us
  • Email opens and link clicks
  • Appointment and consultation details

Website and device information

We and our service providers may automatically collect:

  • IP address
  • Browser and device type
  • Pages viewed
  • Referring website
  • Approximate location
  • Dates and times of visits
  • Cookie identifiers
  • Interactions with forms, links, and website features

2. How We Collect Information

We collect information:

  • Directly from you
  • Through website forms and pop-ups
  • During consultations and coaching
  • When you make a purchase
  • When you schedule an appointment
  • Through cookies and similar technologies
  • From service providers that support our website, email, scheduling, payments, analytics, and commerce
  • From affiliate or business partners when permitted by law

3. How We Use Information

We may use personal information to:

  • Provide coaching, products, resources, and services
  • Process and fulfill purchases
  • Schedule consultations and appointments
  • Respond to questions and support requests
  • Deliver requested guides and other resources
  • Send newsletters, educational content, and marketing communications
  • Personalize your experience
  • Maintain client records
  • Improve our website, products, and services
  • Detect fraud, spam, misuse, or security incidents
  • Comply with legal, tax, accounting, and regulatory obligations
  • Establish, exercise, or defend legal claims

Where required, we rely on consent to send marketing communications or process certain sensitive information. You may withdraw consent, subject to legal and contractual limitations.

4. Health Information

Health and wellness information may be sensitive. We use this information only for purposes reasonably related to providing requested coaching, support, or services and for other purposes you authorize.

LiveTrue Wellness is a wellness and nutrition-coaching business and may not be a healthcare provider or "covered entity" under the Health Insurance Portability and Accountability Act ("HIPAA"). Do not assume that information submitted through ordinary website forms, email, or third-party platforms is protected under HIPAA.

We use reasonable safeguards, but no website, email system, or electronic-storage method can be guaranteed completely secure.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Operate essential website features
  • Remember preferences and consent choices
  • Display and manage forms and pop-ups
  • Understand website usage
  • Measure email engagement
  • Improve performance and marketing

Our website may use services provided by GoDaddy, MailerLite, Google reCAPTCHA, scheduling providers such as Calendly, analytics providers, social-media platforms, and other technology partners.

Where available, you may use our cookie-consent banner to accept or decline nonessential tracking. Browser settings may also allow you to block or delete cookies, although doing so may affect website functionality.

Google reCAPTCHA may analyze device and interaction data to distinguish human visitors from automated activity.

6. Email Marketing

If you subscribe to our emails or request a resource, we may use MailerLite or another email-service provider to store your information and send communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe link in an email. We may still send nonmarketing messages concerning purchases, appointments, active services, security, or legal matters.

7. Payments and Purchases

Purchases may be processed through third-party payment processors, commerce platforms, or affiliated sellers. Those providers collect and process information under their own privacy policies and terms.

We may receive transaction details such as your name, contact information, item purchased, payment status, and order information. We generally do not receive or store your complete payment-card number.

8. Affiliate Links and Third-Party Products

Some links on our website may be affiliate links. If you click an affiliate link or make a purchase, we may receive a commission or other benefit at no additional cost to you.

Affiliate partners, retailers, and product providers are independent third parties. Their collection and use of information are governed by their own policies. LiveTrue Wellness is not responsible for the privacy, security, or content practices of third-party websites.

9. How We Share Information

We may disclose information to:

  • Website-hosting and technology providers
  • Email and marketing providers
  • Scheduling and communication platforms
  • Payment processors and commerce platforms
  • Professional advisers, including attorneys, accountants, and insurers
  • Contractors supporting our operations
  • Government authorities when required by law
  • A successor or potential successor in connection with a merger, sale, restructuring, or transfer of business assets

We do not sell personal information for money. Some advertising or analytics activities may be considered "sharing" or "targeted advertising" under certain privacy laws. Where applicable, you may have the right to opt out.

We do not disclose health information to advertisers for targeted advertising without appropriate notice and consent.

10. Data Retention

We retain information only for as long as reasonably necessary to:

  • Provide services
  • Maintain business and client records
  • Complete transactions
  • Meet legal, tax, insurance, and accounting obligations
  • Resolve disputes
  • Enforce agreements
  • Protect the security and integrity of our business

Retention periods vary based on the type of information and the reason it was collected.

11. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

If you believe information you provided has been compromised, contact us promptly.

12. Your Privacy Rights

Depending on where you live and which laws apply, you may have the right to:

  • Request access to personal information
  • Request correction of inaccurate information
  • Request deletion
  • Request a copy of certain information
  • Restrict or object to certain processing
  • Withdraw consent
  • Opt out of certain marketing, sharing, or targeted advertising
  • Appeal a decision concerning a privacy request
  • Receive equal service without discrimination for exercising privacy rights

To submit a request, email [email protected] with "Privacy Request" in the subject line. We may need to verify your identity before completing a request. Certain exceptions may apply.

Authorized agents may submit requests where permitted by law, subject to verification of their authority.

13. International Visitors

LiveTrue Wellness is based in the United States. If you access the website from another country, your information may be processed in the United States or other locations where our service providers operate.

Where required, we will process information using an appropriate legal basis and provide applicable privacy rights.

14. Children's Privacy

Our website and services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information from children under 13 through the website.

If you believe a child has provided personal information, contact us so we can review and, where appropriate, delete it.

15. Third-Party Websites

Our website may link to external websites or services. We do not control and are not responsible for their privacy, security, content, or business practices. Review the privacy policy of each third-party service before providing information.

16. Changes to This Policy

We may update this Privacy Policy to reflect changes in our services, technology, business practices, or legal obligations. The revised version will be posted on this page with an updated effective date.

17. Contact Us

For questions, concerns, or privacy requests, contact:

LiveTrue Wellness, LLC
2462 E Michigan Street
Orlando, Florida, United States
Email: [email protected]Website: livetruewellness.com